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Broward League recognized for 2024 social media campaign

The Broward League won statewide honors for middle sized Leagues for "Educating the Public" through its 2024 social media advertising campaign. The award was announced at the Florida League's 40th biennial state convention in Orlando June 8.

Monica Elliott, voter services chair for the Broward League, accepted the award from state co-presidents Cecile Scoon and Debbie Chandler.

In the award application, our League wrote: "Two things we know about people under 45 are: 1) they use social media, and 2) voter turnout is lower than for older adults. Our League used this knowledge for a social media campaign, using ads our League bought to reach a targeted audience rather than posts on our social media accounts. We wanted to be proactive (bring ads to the audience) rather than passive (wait for the audience to come to us). Our goals were to promote Vote411.org and increase voter turnout in predominantly Black and Hispanic county commission districts."

"We feel that the money spent on this project was well worth it," we wrote.

While the Broward League had never spent substantial money in its educational effort, League President Ally Meyers advocated for investing in the campaign, including hiring an ad agency to place the ads to reach the desired demographic.

Florida LWV Co-President Cecile Scoon, Broward LWV Voter Services Chair Monica Elliott and Florida LWV Co-President Debbie Chandler.

LWV award certificate

Three key focuses for 2025

As the League of Women Voters of Broward County begins another year, our focus will center around three key themes: participation, membership, and collaboration.

Participation: Our goal is to energize more people to get involved—not just during election seasons, but in ongoing civic engagement throughout the entire year.

This means creating more entry points for individuals to plug in and feel empowered. We will continue to explore accessible and engaging ways for our community to take part in civic life—building on the success of tools like social media, YouTube forums, and in-person outreach.

Membership: To truly reflect the communities we serve, we need more voices, more perspectives, more diversity. We must be committed to welcoming members across generations and backgrounds, creating an inclusive environment that honors our history while inviting fresh energy and ideas. Diversity is not just a buzzword for us; it is our reality, our strength.

Collaboration: We believe in breaking down silos. Collaboration means working across committees, bridging generations, and engaging neighborhoods. We will continue to strengthen committee coordination and form deeper partnerships within our community. Our League should be recognized as a network of purpose, fueled by the passion and dedication of its members.

This non-election year offers us a valuable opportunity to reflect, regroup, and reimagine how we can best serve our community. We feel incredibly grateful to join a team that is forward-thinking, purpose-driven, and rooted in action.

Meet League members and learn what the League does

We’re hosting our annual League 101 Meet and Greet on Saturday, July 27, from 1 to 3 p.m. at the West Regional Library, 8601 W. Broward Blvd., Plantation, FL 33324.

You can meet the committee chairs, enjoy a bite to eat, and share your thoughts about the direction of our League. The event is completely free—so bring your friends along!

For food planning purposes, please REGISTER your attendance via this link:

Wednesday, July 9, 7 p.m.

Florida's Education Budget: Who Wins? Who Loses?

Join our guest speaker from Families for Strong Public Schools https://strongflschools.com/) for an open conversation about how Florida’s education budget decisions are impacting students, schools, and communities.

Whether you're a parent, educator, student, or concerned community member,
your voice matters.

We'll talk about:

What’s being cut - and who’s affected.
How funding shifts are reshaping public education.
What you can do to speak up for students!

Join us for this Zoom meeting Register Now

Empowering
Voters.

Defending
Democracy.

The League of Women Voters is a nonpartisan, grassroots organization working to protect and expand voting rights and ensure everyone is represented in our democracy. We empower voters and defend democracy through advocacy, education, and litigation, at the local, state, and national levels.

Making Broward safer, one preschool at a time

Week after week, the Broward League distributes free gun locks at preschools, as is pictured here. Volunteers call the schools and then more volunteers deliver the gun locks. Our League has made over 1,000 presentations and distributed 35,000 free gun locks and 100,000 pieces of literature through partnership with over 300 community organizations! If you'd like to join us by making calls, delivering supplies, or tabling at events, please email: BarbaraMarkley@bellsouth.net. You could help save a life!

Noticias de nuestro socio, Factchequeado

Factchequeado is a partner of the Broward League that promotes media literacy and combats mis- and disinformation circulating in Spanish.

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